How to Create Janitorial Customers For Life | Polishing Profits Ep. 1

Are you aiming to elevate your cleaning business online? This episode is your roadmap of SEO strategies to make your company shine in the digital world. We have Austin Benoit from Search Prestige as our special guide, carving the path to greater online visibility, specifically for local cleaning businesses. We dive deep into the evolution and significance of SEO and how you can harness this powerful tool to optimize your website and Google Business profiles for increased rankings. We also shed light on the distinction between organic ranking and paid advertising and why local SEO is a game-changer for businesses targeting specific geographical areas.

Get ready for a fascinating conversation with Lorena Iglesias, the CEO of Infovine, who shares her incredible journey from getting married at 17 and raising children, to becoming a successful businesswoman in various industries. Listen in as she highlights the importance of customer service, treating others as you would want to be treated, and her experiences as a young mother that influenced her business approach. Also, we explore the cultural differences between locals and immigrants and how these differences can affect one's drive and determination to succeed. Lorena's inspiring story demonstrates the significance of passion and drive in achieving success, regardless of one's background or circumstances.

Imagine being handed a blueprint to success in the cleaning industry, do you think that could revolutionize your business? We're about to do just that with our new dynamic addition to our Cleaning Prophet$ community - the Cleaning Prophet$ Publication. Born from the impactful experiences and breakthrough conversations at our recent Cleaning Prophet$ 2.0 event, this biannual publication will serve as a catalyst for lasting change and growth for cleaning business owners. Packed with expert articles, event recaps, and sneak peeks into upcoming happenings, the publication aims to bring the event's learning to your doorstep. Don't miss the opportunity to download it from our website and become part of this knowledge-sharing initiative!

Join us on a discussion with Lisa Mcqueen, CEO of CleanCorp, a national cleaning business based in Australia. Lisa brings a wealth of knowledge from her experience in the cleaning industry, emphasizing the importance of agility and keeping up with market trends. Listen as she shares about her team's organic learning approach and how they continuously innovate.

Listen in as we welcome the inspirational Alejandra Malo, founder of Pink Team Group, who shares her entrepreneurial journey from working for a German company in Mexico to establishing her own cleaning services business. Hear about Pink Team Group's impressive expansion from its beginnings in Indiana to five states and Alejandra's home town of Querétaro, Mexico. Discover how her family of serial entrepreneurs has influenced her success and shaped her vision for her company.

Ever wondered how a woman navigates a male-dominated industry and transitions from family member to business leader? In our Thanksgiving episode, we feature Kyleigh Moreno, Director of Sales and Development at Moreno & Associates, who shares her journey of stepping into a leadership role in her family's business, a company that recently celebrated 30 years of success.

Join us as we chat with Niles Breithaupt, an expert in facility services who has handled projects worth over $100 million, including a $25 million project with Google. Niles gives us a peek into the challenges of managing a big team, dealing with customer supplies, and navigating union issues. Hear the exciting story of how he and his team successfully completed a massive project, highlighting the importance of team spirit, communication, and understanding team dynamics.

Listen in as we get a chance to chat with Dan Schindler of Integrity Facility Solutions, a man who’s a living testament to visionary leadership. Dan shares about his journey in the janitorial business, discussing the critical role of team building and vision in a company's success. He shares his initial dreams of hitting the million-dollar mark and how his vision evolved over time. Drawing from his experiences, Dan emphasizes the need for learning and leading in equal measure and talks about his exciting win of the Visionary Award at our Cleaning Prophet$ Event.

Listen in as we talk with Carolina Alvarez, the president of J&S Building Maintenance, about her journey into the janitorial industry, and the incredible growth her company has experienced since its beginning in 2017. From starting the business to be closer to her children, to expanding it to 11 states and growing six times bigger, Carolina offers valuable insights into how she built her team and nurtured a close relationship with her employees. We touch base on her well-deserved recognition at the Cleaning Prophets 2.0 event, and discuss how her “giver” mentality has allowed her to give back to her team, her community, and those in need during the COVID pandemic.